DO Judge by Cover

Wine by Some Young Punks, an Australian company with a reputation for standout labels

Gut Oggau Estate in Austria worked with Jung von Matt ad agency to develop a character for each wine.  Each portrait on the labels has its own name and a story to go with it.

both found here

Old CK Ad

found here

Sit Here

Becherovka, a Czech whisky encourages people to “Get Closer” on this bench

Slimming brand Sim Fast bench ad

 

Companhia Athletica placed slanted benches in parks to encourage people to keep walking

from here